Month: June 2020

testimonials and reviews

The Power of Testimonials – [June 2020]

“Jamie, you have just got to try….. it was amazing!” The power of testimonials and personal recommendation is immense. According to Nielsen and Roper Reports, 92% of people acknowledge that a word-of-mouth recommendation is a prime reason they have purchased a product or service. Getting one person to endorse your product, what we in marketing …

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Why photographers should think about buying a new car….

Are you planning to buy a car? The car sales market is another luxury goods market going through a time of change at the moment. Who wants to buy a car amidst a covid outbreak? This week, Think with Google introduced a whitepaper on how the industry is adapting and the search trends they are …

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How to Relaunch in 15 Days – Reopening after Covid-19

For today’s Marketing Monday slot, I wanted to talk about brands and brand recognition. But most of all give you a plan, especially after Covid-19. Lots of photographers are starting to kick start their marketing with a view to re-opening and gaining bookings for after lock-down restrictions are lifted. So, as it’s the 1st June, …

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