Screengrab of Alan Harbord Photography website

Alan Harbord Photography | Website Review [April 2020]

Helping photographers get more clients Overnight photographers across the globe have seen the appointments in their diaries disappear as the Coronavirus pandemic has started to spread across the globe. It’s uneasy times for any business owner as many have held on tooth and nail after the Financial Crisis of 2010, and times of austerity that …

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Photography of computer with wordpress security update

WordPress Updates and Site Security [Updated March 2020]

WordPress Updates and Site Security [Updated March 2020] If you run a WordPress based website then it’s time to do some  WordPress updates to keep your site safe and secure. Today, WordPress has released the Adderley Update to its coding, updating things to WordPress version 5.4. Most of the update is based around speed and security, and …

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image of google analytics used for measuring marketing effectiveness

Measuring your Marketing with Google Analytics [Updated February 2020]

“If you can’t measure it, you can’t improve it.” This is especially true when it comes to measuring your marketing. The famous mathematician and statistician Karl Pearson coined the phrase and it’s as important in business and marketing today as it was in the victorian times in which he lived. As small business owners in …

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A Yorkshire Roadtrip for the BIPP – [Feb 2020]

You missed out. I won’t lie. I love a road trip and off to Yorkshire, I drove yesterday. It was shocking to see so much flooding along the way. The best bit though was delivering a talk to the Yorkshire Region of the British Institute of Professional Photography. Who really wants to talk about marketing …

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Is complacency killing your Photography website?

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Get ahead with Google My Business

How to Get Ahead with Google My Business – [December 2019]

Finding new customers is an important part of every business.  It used to be as simple as buying the biggest advert in the Yellow Pages, then sit back and wait for the phone to ring.  Then the internet arrived. Hundreds of social media platforms, online directories, search engine optimisation, Facebook advertising, Google Adwords, Google My Business …

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