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The Golden Ten Minutes

The Golden Ten Minutes

The Golden Ten Minutes…

When your business gets a new lead or enquiry – how long does it take you to get back to them?

An hour? A day? A week?! 

Here are some eye-watering statistics: 

If you call a lead within 10 minutes of them enquiring with you (submitting the form/requesting the call etc) – you have a 92% chance of getting hold of them – AND your conversion rate will typically be double the norm.

If you call a lead just 30 minutes after the enquiry, that drops to 65%. 

If you wait two hours (which most people would consider to be a great result!), you’re down to a 39% chance of them ever answering the phone and your conversion rate is where it’s at now. 

Imagine how low the number drops after just one day or even a week… (it’s scary!).

fact: The SPEED of your follow up will directly impact the number of sales you make. 

Leads and enquiries have a ‘half-life’. Their value diminishes – by the minute! 

Your conversion rates will reduce with every hour that you sit on a lead before reaching out/responding to it. 

So get your team on standby – because you want to be sure you’re following up with leads in the Golden Ten minutes…

Photo by RODOLFO BARRETO on Unsplash

Jamie Morgan

Jamie Morgan

Jamie Morgan is a business coach and marketing specialist who works with businesses to help them crack the rhythmic acquisition of customers. His implementation of the Entrepreneurs Marketing & Sales System into businesses boosts revenue and markedly improves profit.

Jamie is an EC Certified Business Coach, Fellow of the Institute of Enterprise and Entrepreneurs and a Member of the Chartered Institute of Marketing.

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